NHS THANK YOU PINS - VAUGHTONS
And this is how we can help companies communicate to massive national audiences, through production of focussed and engaging content
When Vaughtons took their story to ITV, they were able to come armed with a wealth of content, both for print, online and of course for broadcast, where Nick chatted on This Morning
you can see how much of the content got used to promote their nhs thank you pins here
You’ll see in the longer film how we successfully told the story of the company and its heritage and links to Aston Martin, as well as neatly sequeing into the main thrust of the film which was to promote their NHS thankyou pins
LONGER EDIT
INSTAGRAM FILM
And on top of this we added in a whole bundle of high resolution photos that the guys could take to the press on launch day