NG UK 2023 AWARDS

Northrop Grumman UK stands is a standout British enterprise, devoted to bolstering the defence capabilities of the UK and its allies with a formidalbe reputation for delivering cutting-edge solutions in the realms of defence, space, and security. Scary huh? Not one bit of it.

A most excellent bunch of people, utterly charming, funny, smart and professional. Hence the NGUK awards, because these guys have worked hard at the sharp end of industry, continuing to innovate and grow the business as a team.

How do you film an awards ceremony video and capture all the key moments without annoying people? Well you spend some of the time on your knees, some of it lurking on the sidelines, but basically it helps if you’re a personable individual with an efficient process, if you know how to get on with people, and if you know exactly when to be there and when to back off. As an experienced conference videographer, I’ve gained enough experience to not even have to think about this, which is what my clients are paying for. At an awards event, there isn’t the luxury of having a moment of doubt or a crisis of confidence. Generally awards ceremonies are pretty fast-moving, so what you’re looking for in a videographer is the ability to get in and get out discretely and effectively. You’re like a war correspondent. Only with napkins and designer bottled water.

So these awards were to celebrate the excellence of all the people involved. And a finer bunch of tux and cocktail dress-wearing talent, you’re unlikely to meet. Mainly because Northrop Grummond are world leaders. They not only award excellence, they attract it. Renowned as pioneers in leveraging the latest advancements in data science, machine learning, and secure cloud transformation technology, Northrop Grummond excel in swiftly deploying solutions at significant scale. Their global reach means they can provide integrated Information advantage solutions. Operating from over ten locations throughout the UK, and employing over 5,000 people within numerous British SMEs and supply chain partners they are dedicated to fostering long-term prosperity and societal well-being in the UK.

The edit was lightning fast - it always is with us - and I think we really captured the spirit of the event, the excitement and enthusiasm.

adam rowleyFebruary 22, 2024Comment

Mar 21, 2023

HOW MUCH DOES A CORPORATE VIDEO COST?

YOU KNOW WHAT YOU WANT TO SAY AND HOW YOU WANT TO SAY IT, BUT WHAT IS YOUR BUDGET?

How much will my film cost? Is inevitably our first question. The unhelpful answer is of course, how long is a piece of string? You may want a simple one-day, one-man shoot with a quick one-day edit, and you can probably get that for under a grand if you’re not too fussy and it really is just a one-day edit. Or you might want an ambitious creative concept, with lots of pre-production followed by a complex week-long shoot, filming on a RED camera, and lots of complicated compositing and animated graphics. And that could be £20 - £30 000. Or more.

Mar 20, 2023

WHY YOU HIRE A PROFESSIONAL PHOTOGRAPHER

So here’s the cruel irony. Even though I know I possess the kind of staggering youthful good looks that make people catch their breath and drop their falafel when they meet me in real life, on camera I look like a laboratory experiment where the mad scientist has injected the DNA of Brendan Gleason and Charles Manson into a old potato

And being self-conscious - oh my crooked smile, oh my seventy-eight chins - means I forget that my delicious eyes are like limpid emerald pools you could drown in, and I project discomfort - In short, I don’t pose well. Maybe you do. Millions of others dont. And some of them work for you.

Mar 16, 2023

TESTIMONIAL VIDEOS, WHAT ARE THEY GOOD FOR?

WHY THE BEST WAY TO SELL YOUR PEOPLE IS TO USE YOUR PEOPLE

Back in the mists of time, every corporate video had an ambitious narrative, like a storyboarded long-form commercial, a piece of expensive, styled, authored creative in its own right. These films do still get made and they are great. I make them myself, though more usually I work in short form. Is this always how you want to disseminate your information, your brand, your company? Sometimes yes. Just as sometimes you want to Ronseal it, to say it like it is. But do you want to be that blunt? Again probably not.

WHY SPEND MONEY ON A PROFESSIONAL VIDEOGRAPHER?

WHAT VALUE DOES A PROFESSIONAL VIDEOGRAPHER ACTUALLY BRING TO THE PARTY?

Sure so this is where you get sold all the corporate and advertising cliches about brand identity and adding value to your message and blah blah blah. And you may not be thinking in those terms, but rather about just demonstrating something seemingly quite simple.

CAN ONE PERSON SHOOT PHOTOGRAPHY AND VIDEOGRAPHY AT AN EVENT?

YOU NEED A PHOTOGRAPHER , AND YOU ALSO WANT A CORPORATE VIDEOGRAPHER, BUT YOUR BUDGET PAYS FOR ONLY ONE OF THEM - WHAT DO YOU DO?

The short answer is of course some people can do both. The challenge is finding someone who is genuinely good at both, which is not as easy as it sounds. There are plenty of great photographers out there who can’t really shoot video. There are some good videographers out there, though they are no nearly so easy to find, and some of them are competent photographers too.

Mar 5, 2023

WHY EITHER EVERYONE OR NO ONE NEEDS TO WORRY ABOUT AI

With the announcement that China-based NetDragon Websoft says it is the first company in the world to appoint an AI as its CEO only to see stocks soar, naturally it isn’t just struggling bloggers and graphic designers who are worried about the implication of AI

This is where I’d like to reassure you that climate change ravaging the planet and making the lives of those few who survive the catastrophic flooding, wild fires and raging hurricanes that are predicted absolute hell.

NG UK 2023 AWARDS

SHOWREEL

NEWS, TIPS, HACKS, ADVICE