VAUGHTONS & NHS THANK YOU

adam rowleyMay 27, 2020Comment

ADAM ROWLEY CREATIVE DIRECTOR

adam rowleyMay 24, 2020Comment

FUTURELESS - ENVIRONMENTAL DOCUMENTARY

adam rowleyApril 27, 2020Comment

POST PRODUCTION SERVICES

adam rowleyApril 8, 2020Comment

ENDEAVOUR COVID 19 EXPLAINER

adam rowleyApril 3, 2020Comment

GOVIA THAMESLINK RECRUITMENT

adam rowleyFebruary 21, 2020Comment

WE CREATE

adam rowleyFebruary 6, 2020Comment

ENDEAVOUR VISION SHARD CONFERENCE 2019

adam rowleyOctober 1, 2019Comment

PLUM INNOVATIONS BETT 2019

adam rowleySeptember 20, 2019Comment

SBID INTERNATIONAL DESIGN AWARDS 2018

adam rowleyApril 17, 2019Comment

THE FUTURE'S BRIGHT - THE FUTURE'S THE YOUNG

"Meanwhile, inside of Westminster, in a dark, cobwebby corner, the spider lady stirs, her face lined and haggard, joy-free, a road-map of hatred. A Miss Haversham of dogma and division."

adam rowleyMarch 15, 2019Comment

BE THE CHANGE YOU WISH TO SEE IN THE WORLD

Well, sounds good doesn’t it? A a great Mantra. Didn’t Ghandi say it? And look what he achieved.

But Ghandi and partition was sixty years ago, before modern globalisation, before data farming, neoliberalism, before widespread industrial expansion and social media virtue signalling. And he starved himself, remember. And risked his life, while many others lost theirs.

Sorting your eggshells from your single-use plastic straws doesn’t really compare does it? Meaning well has never meant so little. So why do we do it?

adam rowleyMarch 10, 2019 Comment

I BOUGHT A HOMELESS GUY A COFFEE - WAS I WRONG?

I think something good happened here, but I don’t know. Did I get something out of this? Why should that matter? Or did I just cause more trouble?

What do you think?

adam rowleyJanuary 10, 2019 Comments

THE SIMPLE PLEASURES - HAVE WE FORGOTTEN HOW TO LIVE?

My father grew up during the Blitz and the post-war Austerity of the 1940s and 1950s in a tenement where the entire floor of the block shared a bathroom, and then become an adult in a world of astonishing luxury that his children took for granted.

I have rarely experienced the pleasure he would derive from a piece of fruit, a flower, a walk, a book, I doubt many of us have. Do we need to unlearn our addiction to the luxuries we think we need? Do we need to simplify our lives?

adam rowleyJanuary 7, 2019Comment

OMNIPLEX

adam rowleyDecember 12, 2018Comment

METRO BANK LORD MAYOR'S SHOW

adam rowleyNovember 20, 2018Comment

SOCIETY OF BRITISH AND INTERNATIONAL INTERIOR DESIGN

The 2018 20:20 meet the buyer event at the Dorchester Hotel was a fantastic opportunity for industry professionals to get together, and alongside some animated and vibrant networking speed-dating, there featured a fascinating talk on lighting from Carlo Camillo

adam rowleyNovember 18, 2018Comment

SENIOR CREATIVE AND PRODUCER

adam rowleyNovember 13, 2018Comment

BETT AWARDS 2018

A favourite client and now an old friend, Ji at Plum Innovations called us up for a third year running - our having succeeded in helping them in the past to win coveted awards in highly competitive sections - to put together this simple but effective promotional corporate film for the national BETT educational IT awards.

adam rowleyOctober 16, 2018Comment

YOU AND I, ALONE TOGETHER

And as the afternoon fell into night, I walked up Shoreditch High Street, my little 50mm f1.4 twisting and straining to catch focus, so a kind of loneliness emerged in the character of the young people I captured. I felt how deeply alone they seemed, how distanced from each other and from the very process of trying to enjoy a Sunday evening amidst the bustle and colour and lights of what is so vaunted as London’s most vibrant of neighbourhoods

adam rowleyNovember 30, 2017Comment

Mar 21, 2023

HOW MUCH DOES A CORPORATE VIDEO COST?

YOU KNOW WHAT YOU WANT TO SAY AND HOW YOU WANT TO SAY IT, BUT WHAT IS YOUR BUDGET?

How much will my film cost? Is inevitably our first question. The unhelpful answer is of course, how long is a piece of string? You may want a simple one-day, one-man shoot with a quick one-day edit, and you can probably get that for under a grand if you’re not too fussy and it really is just a one-day edit. Or you might want an ambitious creative concept, with lots of pre-production followed by a complex week-long shoot, filming on a RED camera, and lots of complicated compositing and animated graphics. And that could be £20 - £30 000. Or more.

Mar 20, 2023

WHY YOU HIRE A PROFESSIONAL PHOTOGRAPHER

So here’s the cruel irony. Even though I know I possess the kind of staggering youthful good looks that make people catch their breath and drop their falafel when they meet me in real life, on camera I look like a laboratory experiment where the mad scientist has injected the DNA of Brendan Gleason and Charles Manson into a old potato

And being self-conscious - oh my crooked smile, oh my seventy-eight chins - means I forget that my delicious eyes are like limpid emerald pools you could drown in, and I project discomfort - In short, I don’t pose well. Maybe you do. Millions of others dont. And some of them work for you.

Mar 16, 2023

TESTIMONIAL VIDEOS, WHAT ARE THEY GOOD FOR?

WHY THE BEST WAY TO SELL YOUR PEOPLE IS TO USE YOUR PEOPLE

Back in the mists of time, every corporate video had an ambitious narrative, like a storyboarded long-form commercial, a piece of expensive, styled, authored creative in its own right. These films do still get made and they are great. I make them myself, though more usually I work in short form. Is this always how you want to disseminate your information, your brand, your company? Sometimes yes. Just as sometimes you want to Ronseal it, to say it like it is. But do you want to be that blunt? Again probably not.

WHY SPEND MONEY ON A PROFESSIONAL VIDEOGRAPHER?

WHAT VALUE DOES A PROFESSIONAL VIDEOGRAPHER ACTUALLY BRING TO THE PARTY?

Sure so this is where you get sold all the corporate and advertising cliches about brand identity and adding value to your message and blah blah blah. And you may not be thinking in those terms, but rather about just demonstrating something seemingly quite simple.

CAN ONE PERSON SHOOT PHOTOGRAPHY AND VIDEOGRAPHY AT AN EVENT?

YOU NEED A PHOTOGRAPHER , AND YOU ALSO WANT A CORPORATE VIDEOGRAPHER, BUT YOUR BUDGET PAYS FOR ONLY ONE OF THEM - WHAT DO YOU DO?

The short answer is of course some people can do both. The challenge is finding someone who is genuinely good at both, which is not as easy as it sounds. There are plenty of great photographers out there who can’t really shoot video. There are some good videographers out there, though they are no nearly so easy to find, and some of them are competent photographers too.

Mar 5, 2023

WHY EITHER EVERYONE OR NO ONE NEEDS TO WORRY ABOUT AI

With the announcement that China-based NetDragon Websoft says it is the first company in the world to appoint an AI as its CEO only to see stocks soar, naturally it isn’t just struggling bloggers and graphic designers who are worried about the implication of AI

This is where I’d like to reassure you that climate change ravaging the planet and making the lives of those few who survive the catastrophic flooding, wild fires and raging hurricanes that are predicted absolute hell.

SHOWREEL

NEWS, TIPS, HACKS, ADVICE